
Free State Stadium (Toyota Stadium)
Overview & Capacity
Free State Stadium - Toyota Stadium on the branding - is the province's only large-scale corporate-hospitality venue: the home of the Cheetahs, with roughly a hundred TV-equipped suites, a Presidential Suite that doubles as a 200-seat auditorium, and an outdoor Castle Deck braai venue that takes 5,000. Match-day entertaining runs itself on Cheetahs fixtures, and the video boards and floodlighting handle activations at scale. Suite hire is genuinely affordable by big-venue standards. B&W books it for a launch tied to a fixture, or a Presidential-Suite conference when a Bloemfontein brief wants landmark scale the hotels can't offer.
B&W Production Notes
- High - full stadium AV, video boards and floodlighting for large events
Bloemfontein's landmark venue. Suites and the Castle Deck are the play - tie hospitality to a Cheetahs fixture and it programs itself.
Suitable For
What we like
- Iconic 42,000-seat venue with ~100 hospitality suites
- Presidential Suite (bar, restaurant, 200-seat auditorium) for conferences
- Outdoor Castle Deck braai venue for up to 5,000, affordable suite hire
What to confirm
- In-house AV/production spec for conferences
- Catering arrangements
- Wheelchair accessibility and current suite pricing
Amenities & Facilities

Quick Facts
Get B&W to plan your event here
We know this venue inside out. Let us handle the logistics, production and vendor management.
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