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Case Study Series
Real briefs. Real builds. The thinking behind our biggest events.
Long-form, operational case studies from 33 years and 10,000+ events — written so you can apply the same discipline to your own brief.
Event Logistics
How to Plan a Large-Scale Outdoor Event: Inside B&W's 6,000-Capacity FNB Beer Garden
The step-by-step build behind a 6,000-pax Springboks vs All Blacks supporter zone — venue selection, city approval, fencing, security, vendors and night-walk safety.
FNB Stadium, Johannesburg · 11 min readRead
Music Promotion & Touring
How to Bring an International Music Artist to South Africa: The Goo Goo Dolls Tour Guide
The research, agency, financial, insurance and PR playbook behind the Goo Goo Dolls’ 24-year return — the complete guide to touring an international artist in SA.
Pretoria · Cape Town · Durban · 13 min readRead
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